Asheville, NC
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Asheville's 'world famous' fall foliage brings in hundreds of millions in revenue. Not this year

Nearly a third of the billions of dollars tourists spend in Western North Carolina comes in the colorful fall. After Hurricane Helene, business owners are desperate for visitors’ support, while working overtime to figure out how to best welcome them back.

2:36 • Source: CNN
Top business news 16 videos
Asheville, NC
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Asheville's 'world famous' fall foliage brings in hundreds of millions in revenue. Not this year
2:36
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