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The faces of America’s Car Museum

By Daphne Sashin, CNN
Updated 9:10 AM EDT, Fri July 3, 2015
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Photographer and former advertising art director <a href="index.php?page=&url=https%3A%2F%2Finstagram.com%2FWmAnthonyPhoto%2F" target="_blank" target="_blank">William Anthony</a> looked for faces among the cars at <a href="index.php?page=&url=https%3A%2F%2Fwww.americascarmuseum.org%2F" target="_blank" target="_blank">America's Car Museum</a> in Tacoma, Washington. The museum is posting one of Anthony's photos each week on <a href="index.php?page=&url=https%3A%2F%2Ftwitter.com%2Fhashtag%2FfacesofACM%3Fsrc%3Dhash" target="_blank" target="_blank">Twitter</a> and <a href="index.php?page=&url=https%3A%2F%2Finstagram.com%2Flemayacm" target="_blank" target="_blank">Instagram</a> to encourage new visitors, especially children, to view the collection. "I thought, how can the museum bring in more kids and that non-target audience and make it more like Disneyland, where the whole family goes and the kids have something to do besides look at their faces in the chrome wheels," Anthony said. "The faces -- it's something everyone can relate to."<br /><br />The car photographed here is a 1951 Studebaker Starlight Coupe.
Photographer and former advertising art director William Anthony looked for faces among the cars at America's Car Museum in Tacoma, Washington. The museum is posting one of Anthony's photos each week on Twitter and Instagram to encourage new visitors, especially children, to view the collection. "I thought, how can the museum bring in more kids and that non-target audience and make it more like Disneyland, where the whole family goes and the kids have something to do besides look at their faces in the chrome wheels," Anthony said. "The faces -- it's something everyone can relate to."

The car photographed here is a 1951 Studebaker Starlight Coupe.
William Anthony/@wmanthonyphoto
<strong>1979 Ford F-150 Pickup Truck:</strong> "I call this one 'The Farmer,' " Anthony said. "No nonsense workhorse. Quiet, but strong. Nothing flashy."<br /><br />Anthony and an assistant shot the photos before the museum opened, using lighting and lenses that accentuated the facial aspects of each vehicle -- headlights as eyes, grill as mouth.
1979 Ford F-150 Pickup Truck: "I call this one 'The Farmer,' " Anthony said. "No nonsense workhorse. Quiet, but strong. Nothing flashy."

Anthony and an assistant shot the photos before the museum opened, using lighting and lenses that accentuated the facial aspects of each vehicle -- headlights as eyes, grill as mouth.
William Anthony/@wmanthonyphoto
<strong>1961 Chrysler 300G:</strong> Anthony called this The Secretary, "straight out of 'Mad Men.' She even has horn-rimmed glasses." <br /><br />Anthony was inspired by Disney-Pixar's "Cars" and the Instagram hashtag #ISeeFaces. He shot the portraits with a wide-angle lens, using two strobe lights that hit the front of the vehicle. Everything else faded to black.
1961 Chrysler 300G: Anthony called this The Secretary, "straight out of 'Mad Men.' She even has horn-rimmed glasses."

Anthony was inspired by Disney-Pixar's "Cars" and the Instagram hashtag #ISeeFaces. He shot the portraits with a wide-angle lens, using two strobe lights that hit the front of the vehicle. Everything else faded to black.
William Anthony/@wmanthonyphoto
<strong>1909 Hupmobile Model 20 Roadster: </strong>Or "Gramps," as Anthony called it. "Did you know a quart of oil only cost a nickel in his day? No? Well, he'll tell you. Repeatedly."<br /><br />Anthony said he is always looking for the human side of his subjects, whether <a href="index.php?page=&url=https%3A%2F%2Finstagram.com%2Fp%2F3rQYf3HzuC%2F" target="_blank" target="_blank">that's a cat</a> or a <a href="index.php?page=&url=http%3A%2F%2Fwww.wmanthony.com%2FPERSONAL-WORK%2FDisplay-Models%2F1" target="_blank" target="_blank">department-store mannequin</a>. When he was a kid, he loved to think of his dad's '57 Pontiac as a crotchety old man living in the garage.
1909 Hupmobile Model 20 Roadster: Or "Gramps," as Anthony called it. "Did you know a quart of oil only cost a nickel in his day? No? Well, he'll tell you. Repeatedly."

Anthony said he is always looking for the human side of his subjects, whether that's a cat or a department-store mannequin. When he was a kid, he loved to think of his dad's '57 Pontiac as a crotchety old man living in the garage.
William Anthony/@wmanthonyphoto
<strong>1981 Comuta‐Car Electric:</strong> "The Nerd."
1981 Comuta‐Car Electric: "The Nerd."
William Anthony/@wmanthonyphoto
<strong>1957 Chevrolet Belair Convertible:</strong> "I like to think of this one as 'Ginger the Movie Star.' Hot pink, lots of curves. You would totally throw your coat down for her to drive across a puddle."
1957 Chevrolet Belair Convertible: "I like to think of this one as 'Ginger the Movie Star.' Hot pink, lots of curves. You would totally throw your coat down for her to drive across a puddle."
William Anthony/@wmanthonyphoto
<strong>1937 Packard Model 120C: </strong>"The Millionaire. This car most certainly comes standard with a circle driveway with a fountain in the middle."
1937 Packard Model 120C: "The Millionaire. This car most certainly comes standard with a circle driveway with a fountain in the middle."
William Anthony/@wmanthonyphoto
<strong>1958 Ford Thunderbird: </strong>"The Bullfrog. This T-Bird's custom grill accentuates its gaping maw. Kiss it. I dare ya."
1958 Ford Thunderbird: "The Bullfrog. This T-Bird's custom grill accentuates its gaping maw. Kiss it. I dare ya."
William Anthony/@wmanthonyphoto
<strong>1942 Chrysler Windsor Highlander: </strong>"The Professor. I imagine this car teaches at an Ivy League school."
1942 Chrysler Windsor Highlander: "The Professor. I imagine this car teaches at an Ivy League school."
William Anthony/@wmanthonyphoto
<strong>1947 Crosley CC47:</strong> "Nervous Nellie. Is there a 'decaffeinated grade' of gasoline?"<br /><br />As a result of the photos, Anthony said he has seen people talking about their parents' cars and other vehicles that have special meaning from their childhood.
1947 Crosley CC47: "Nervous Nellie. Is there a 'decaffeinated grade' of gasoline?"

As a result of the photos, Anthony said he has seen people talking about their parents' cars and other vehicles that have special meaning from their childhood.
William Anthony/@wmanthonyphoto
<strong>1956 Hudson Hornet: </strong>"This guy is one of those people that is ALWAYS happy. No one knows why. And everyone is too afraid to ask."
1956 Hudson Hornet: "This guy is one of those people that is ALWAYS happy. No one knows why. And everyone is too afraid to ask."
William Anthony/@wmanthonyphoto
<strong>1948 Ford F-1:</strong> "He used to be in the military. Now he hauls fishing poles and beer."
1948 Ford F-1: "He used to be in the military. Now he hauls fishing poles and beer."
William Anthony
<strong>1970 Oldsmobile 442:</strong> "The Hustler. Wide lapels. Chest hair. A comb-over. He wants to tell you about this great deal he wants to let you in on. But you have to sign right now."
1970 Oldsmobile 442: "The Hustler. Wide lapels. Chest hair. A comb-over. He wants to tell you about this great deal he wants to let you in on. But you have to sign right now."
William Anthony/@wmanthonyphoto

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