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Politics

Measuring candidate buzz with Facebook-CNN Election Insights

Updated 9:41 PM EDT, Mon August 27, 2012
Link Copied!
Facebook-CNN Election Insights displays in real-time how many people are talking about the presidential and vice presidential candidates on Facebook.
Measuring candidate buzz with Facebook-CNN Election Insights —
Facebook-CNN Election Insights displays in real-time how many people are talking about the presidential and vice presidential candidates on Facebook.
CNN.com/FacebookInsights
The insights reveal a giant spike for Obama around noon ET last Saturday, the same time his campaign posted a photo of the Obama family with a sentimental message from the president about his daughters.
Measuring candidate buzz with Facebook-CNN Election Insights —
The insights reveal a giant spike for Obama around noon ET last Saturday, the same time his campaign posted a photo of the Obama family with a sentimental message from the president about his daughters.
CNN.com/FacebookInsights
This Facebook post drew in more than 400,000 likes, more than 33,000 shares and nearly 20,000 comments within two days.
Measuring candidate buzz with Facebook-CNN Election Insights —
This Facebook post drew in more than 400,000 likes, more than 33,000 shares and nearly 20,000 comments within two days.
Facebook.com/BarackObama
Mitt Romney's Facebook page created even more buzz last Tuesday evening with a post asking for 'likes' to help the page reach five million fans.
Measuring candidate buzz with Facebook-CNN Election Insights —
Mitt Romney's Facebook page created even more buzz last Tuesday evening with a post asking for 'likes' to help the page reach five million fans.
This post got more than 700,000 likes. Three days later the campaign announced that Romney's Facebook page surpassed five million followers.
Measuring candidate buzz with Facebook-CNN Election Insights —
This post got more than 700,000 likes. Three days later the campaign announced that Romney's Facebook page surpassed five million followers.
Facebook.com/MittRomney
The majority of 18-24 year olds mention Obama more than Romney in every single state except Idaho, Wyoming, West Virginia and Utah.
Measuring candidate buzz with Facebook-CNN Election Insights —
The majority of 18-24 year olds mention Obama more than Romney in every single state except Idaho, Wyoming, West Virginia and Utah.
CNN.com/FacebookInsights
Likewise, people older than 55 are discussing Romney more in every state except Vermont and Hawaii.
Measuring candidate buzz with Facebook-CNN Election Insights —
Likewise, people older than 55 are discussing Romney more in every state except Vermont and Hawaii.
CNN.com/FacebookInsights
The age breakdown bar-chart highlights that people 55 and older are mentioning the candidates and interacting with their fan pages more than any other age group.
Measuring candidate buzz with Facebook-CNN Election Insights —
The age breakdown bar-chart highlights that people 55 and older are mentioning the candidates and interacting with their fan pages more than any other age group.
CNN.com/FacebookInsights
Among men, Romney is being mentioned more than Obama in every state except New York, Vermont and Hawaii.
Measuring candidate buzz with Facebook-CNN Election Insights —
Among men, Romney is being mentioned more than Obama in every state except New York, Vermont and Hawaii.
CNN.com/FacebookInsights
Among women, the chatter is much more split, with Obama getting more of mentions in the Northeast, West, and much of the Midwest.
Measuring candidate buzz with Facebook-CNN Election Insights —
Among women, the chatter is much more split, with Obama getting more of mentions in the Northeast, West, and much of the Midwest.
CNN.com/FacebookInsights

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