
Alternative attractions at Expo 2012 —
Most have been attracted by the interactive displays in the theme pavilions, but the event also offers opportunities to forge government and business relationships.

Branding your country —
U.S. pavilion CEO Andrew Snowhite says there is nothing else like an Expo: "It's the only place where you can create something that has a critical mass around it."

Beating the drum —
Qatari musicians drum up visitors to the country's pavilion. "It's about people, not business," says its manager Mona Sulaiti.

Around the world —
104 countries have a presence at the event as well as numerous South Korean corperations. "There has to be a reason for them both (government and private companies) to be here and spend money on it," says Denmark's Stile L. Guldmann.

Trying to find a legacy —
A visitor stands beneath the giant interactive screen at the Expo.

Expo 2012 at Yeosu —
More than 3.5 million people have visited the International Expo in South Korea in the last 3 months.


