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Super Bowl ads: What's in and what's out
CNN's Karin Caifa looks at the trends for this year's Super Bowl commercials. A 30 second advertisement can cost up to $4.5 million according to Kantar Media.
2:17 • Source: CNN
Super Bowl ads 15 videos
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Super Bowl ads: What's in and what's out
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These are the most memorable 2018 Super Bowl ads
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Chris Hemsworth: Crocodile Dundee Australia ad
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Official balls for the NFL Super Bowl LII football game are seen at the Wilson Sporting Goods Co. in Ada, Ohio, Monday, Jan. 22, 2018. The New England Patriots will play the Philadelphia Eagles in the Super Bowl on Feb. 4, in Minneapolis, Minn. (AP Photo/Rick Osentoski)
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