
Epic and accessible: Adventure travel company Wild Frontiers says Pakistan bookings are up 100% this year, with travelers drawn to its epic accessible landscapes.

Hunza Bridge: Pakistan was named the top adventure travel destination for 2018 by the British Backpacker Society.

Repeat visitor: Alex Reynolds, a travel blogger from the US who has visited the country twice, was taken aback by the generosity of Pakistani people.

Local hospitality: "My notions of hospitality were completely redefined by what I experienced in Pakistan," says Reynolds.
![<strong>Hunza Valley: </strong> "In Hunza [a mountainous valley in the Gilgit-Baltistan region], you can sit on the rooftop at your hotel having breakfast and you've got seven 7,000 meter peaks all around you, which is pretty incredible," says Wild Frontiers founder Jonny Bealby.](https://media.cnn.com/api/v1/images/stellar/prod/180427121110-pakistan-adventure-travel-secret-group-in-hunza.jpg?q=w_1600,h_900,x_0,y_0,c_fill/h_447)
Hunza Valley: "In Hunza [a mountainous valley in the Gilgit-Baltistan region], you can sit on the rooftop at your hotel having breakfast and you've got seven 7,000 meter peaks all around you, which is pretty incredible," says Wild Frontiers founder Jonny Bealby.

Sindh to Karachi by rail: Traveling with a friend, Reynolds spent two six-week stints -- in 2016 and 2017 -- traveling across Pakistan.

Iconic peaks: Ladyfinger Peak (the sharp peak on the left) and Hunza Peak (right) are two of the most iconic mountains in the Gilgit-Baltistan region.

Culture and cuisine: "The cuisine is of course great and the hotel accommodation is actually a lot better than most people think," says Bealby. "Tie all those things together and you've got the perfect adventure travel destination."

Easier visa-application process: Earlier this year, Pakistan announced it would offer a multiple-entry 30-day visa on arrival to tourists from 24 countries including the US and UK.

Improved security: Wild Frontier's Bealby says the security situation in Pakistan has improved radically in the last three years.

Mastuj: The lush town of Mastuj in Khyber-Pakhtunkhwa province is famous for its historical Mastuj fort and other old ruins.

Nanga Parbat: Rising 8,000 meters above sea level, Nanga Parbat (in the Gilgit-Baltistan region) is the second-highest mountain in Pakistan and the ninth-highest in the world.

A growing tourism industry: In 2017, an estimated 1.7 million foreigners visited Pakistan, 200,000 more than the previous year.


