Tokyo-based designers Verbal and Yoon have established a celebrity following with their luxury jewelry company AMBUSH.
Tokyo-based designers Verbal and Yoon have established a celebrity following with their luxury jewelry company AMBUSH.
courtesy ambush
The couple stands out with their loud and unapologetic sense of style, and Yoon was recently shortlisted for the prestigious 2017 LVMH Prize for Young Fashion Designers.
The couple stands out with their loud and unapologetic sense of style, and Yoon was recently shortlisted for the prestigious 2017 LVMH Prize for Young Fashion Designers.
KEVIN WONG/HYPEBEAST
The duo stumbled upon the jewelry industry almost by chance. "The first necklace was just for fun," says Verbal.
The duo stumbled upon the jewelry industry almost by chance. "The first necklace was just for fun," says Verbal.
KEVIN WONG/HYPEBEAST
Now, AMBUSH is stocked in 57 stores worldwide, and shows its collections at fashion weeks around the world.
Now, AMBUSH is stocked in 57 stores worldwide, and shows its collections at fashion weeks around the world.
KEVIN WONG/HYPEBEAST
Influential celebrities such as Pharrell Williams are frequently spotted wearing AMBUSH pieces.
Influential celebrities such as Pharrell Williams are frequently spotted wearing AMBUSH pieces.
YOSHIKAZU TSUNO/AFP/AFP/Getty Images
The duo has been trying to make a connection between high fashion and hip-hop since forming AMBUSH. Here, hip-hop icons Jay Z and Kanye West are pictured wearing AMBUSH.
The duo has been trying to make a connection between high fashion and hip-hop since forming AMBUSH. Here, hip-hop icons Jay Z and Kanye West are pictured wearing AMBUSH.
courtesy ambush
Singer Rihanna has been wearing AMBUSH pieces since early on in her career.
Singer Rihanna has been wearing AMBUSH pieces since early on in her career.
courtesy ambush
Rihanna was recently photographed by Sebastian Faena wearing AMBUSH in <a href="index.php?page=&url=http%3A%2F%2Fwww.papermag.com%2Frihanna-paper-2293524292.html" target="_blank" target="_blank">Paper Magazine</a>'s March edition.
Rihanna was recently photographed by Sebastian Faena wearing AMBUSH in Paper Magazine's March edition.
Sebastian Faena / PAPER Magazine
The couple is pictured here with K-Pop big names, G Dragon and CL.
The couple is pictured here with K-Pop big names, G Dragon and CL.
courtesy ambush
Their most recent collection, STANCE, launches on April 29.
Their most recent collection, STANCE, launches on April 29.
courtesy ambush
The collection features a series of quirky pieces, including the above pen-holder necklace.
The collection features a series of quirky pieces, including the above pen-holder necklace.
courtesy ambush
The two designers credit a "remix culture" in Japan for their designs. "Growing up in Japan, there was no division between the subcultures," says Verbal. "We remixed culture by borrowing from foreign ideas and then diversified it as much as possible, to make it our own."
The two designers credit a "remix culture" in Japan for their designs. "Growing up in Japan, there was no division between the subcultures," says Verbal. "We remixed culture by borrowing from foreign ideas and then diversified it as much as possible, to make it our own."
courtesy ambush