With its brand value at $118 billion, Apple has been named the world's most valuable brand. The tech giant increased its brand value by 21% year-on-year.
Most valuable brands: 1. Apple —
With its brand value at $118 billion, Apple has been named the world's most valuable brand. The tech giant increased its brand value by 21% year-on-year.
Justin Sullivan/Getty Images
Google has seen 15% increase in brand value since this time last year and it now comes in at $107 billion.
2. Google —
Google has seen 15% increase in brand value since this time last year and it now comes in at $107 billion.
JUAN MABROMATA/AFP/Getty Images
Coke ranked third with its brand value at $81 billion, up 3% compared to last year.
3. Coca-Cola —
Coke ranked third with its brand value at $81 billion, up 3% compared to last year.
PRAKASH SINGH/AFP/Getty Images
IBM managed to stay in fourth place, the same as last year, despite losing 8% of its brand value.
4. IBM —
IBM managed to stay in fourth place, the same as last year, despite losing 8% of its brand value.
Sean Gallup/Getty Images
Microsoft also stayed in the same place as last year. Its brand value increased 3% to $61 billion.
5. Microsoft —
Microsoft also stayed in the same place as last year. Its brand value increased 3% to $61 billion.
JOHANNES EISELE/AFP/Getty Images
General Electric lost 3% of its brand value compared to last year. The brand is now valued at $45 billion.
6. GE —
General Electric lost 3% of its brand value compared to last year. The brand is now valued at $45 billion.
Ed Jones/AFP/GettyImages
Samsung Electronics jumped up one spot compared to last year, after it managed to add 15% to its brand value.
7. Samsung —
Samsung Electronics jumped up one spot compared to last year, after it managed to add 15% to its brand value.
JUNG YEON-JE/AFP/Getty Images
Toyota added 20%, with its brand is now valued at $42 billion.
8. Toyota —
Toyota added 20%, with its brand is now valued at $42 billion.
Oscar Siagian/Getty Images
McDonald's brand value increased 1% to $42 billion.
9. McDonald's —
McDonald's brand value increased 1% to $42 billion.
Guang Niu/Getty Images
Mercedes-Benz saw an 8% increase in its brand value.
10. Mercedes-Benz —
Mercedes-Benz saw an 8% increase in its brand value.
THOMAS KIENZLE/AFP/Getty Images
BMW jumped 7% to $34 billion.
11. BMW —
BMW jumped 7% to $34 billion.
Jeff J Mitchell/Getty Images
Intel dropped from 9th place to 12th, after its brand value declined 8% to $34 billion.
12. Intel Corp. —
Intel dropped from 9th place to 12th, after its brand value declined 8% to $34 billion.
ROBYN BECK/AFP/Getty Images
Disney had a good year, increasing its brand value to $32 billion, a jump of 14% year-on-year.
13. Disney —
Disney had a good year, increasing its brand value to $32 billion, a jump of 14% year-on-year.
YOSHIKAZU TSUNO/AFP/Getty Images
Cisco's brand value increased 6% to $30 billion.
14. Cisco —
Cisco's brand value increased 6% to $30 billion.
Justin Sullivan/Getty Images
Amazon was among the top risers, adding 25% to its brand value, which is now $29 billion.
15. Amazon —
Amazon was among the top risers, adding 25% to its brand value, which is now $29 billion.
Matthew Lloyd/Getty Images
Oracle is another technology company represented in the ranking. It added 8% to its brand value.
16. Oracle —
Oracle is another technology company represented in the ranking. It added 8% to its brand value.
KIMIHIRO HOSHINO/AFP/Getty Images
HP lost 8% of its brand value compared to last year. It is now valued at $23.7 billion.
17. HP —
HP lost 8% of its brand value compared to last year. It is now valued at $23.7 billion.
Justin Sullivan/Getty Images
Gillette retained its spot as the top fast-moving consumer goods company, despite losing 9% of its brand value.
18. Gillette —
Gillette retained its spot as the top fast-moving consumer goods company, despite losing 9% of its brand value.
Justin Sullivan/Getty Images
Louis Vuitton, the top ranking among the luxury brands, finished 19th after loosing 9% of its brand value.
19. Louis Vuitton —
Louis Vuitton, the top ranking among the luxury brands, finished 19th after loosing 9% of its brand value.
Pascal Le Segretain/Getty Images
Honda has added 17% to its brand value.
20. Honda —
Honda has added 17% to its brand value.
Koichi Kamoshida/Getty Images