The Left Shoe Company — Finnish upstart The Left Shoe Company is merging tech and tradition to create bespoke footwear in London. Courtesy the left shoe company The Left Shoe Company — The Left Shoe Company specializes in 'tradition with a twist,' both with its business model and the design of its shoes. Courtesy the left shoe company The Left Shoe Company — In the age of personalization, the company uses 3D scanning technology to create handcrafted, made-to-order shoes. Courtesy the left shoe company The Left Shoe Company — The scanning technology records highly-accurate measurements for a customer's feet in-store. courtesy of the left shoe company If the shoe fits ... — Each customer's specifications are then kept on file, so made-to-measure shoes can be ordered online. Frances Perraudin/CNN If the shoe fits ... — After creating a virtual model -- known as a "last" -- the customer can choose the model, leather, color and sole of their unique footwear. Frances Perraudin/CNN The Left Shoe Company — Shoes cost around $640, which is about half as much as you would expect to pay at a traditional shoemaker. courtesy the left shoe company The Left Shoe Company — The Left Shoe Company CEO Erkan Fere says: "We have adopted this technology early, but I have no doubt that other companies will catch up quickly." Courtesy the left shoe company Prev Next
